My roles in creating this course:

Lead writer: I interviewed James Shamsi, a viral strategist with over 4 billion views under his belt, to find out how he grew his Facebook page from 0 to 1.6 million organic likes AND raised $500,000 on Kickstarter faster than I could leash train my dog. I took that information and turned that into an online course that feels unscripted, where James walks students through the exact strategies he used and how to apply them to their own niche.

Creative director: I managed every part of the creative process, including: writing the visuals into the script, creating and enforcing a design style guide, conceptualizing our set, and managing our post-production team of video editors, motion graphics artists, and graphic designers.